This November, Shell became the first retailer in Canada to offset carbon dioxide (CO2) emissions from customers’ fuel purchases at Shell service stations across the country. The offsets cover all emissions from the production through to the use of the fuel.
“Canadian customers have told us that they want more ways to reduce their CO2 emissions and make a difference, but they don’t always know what actions to take,” says Andrea Brecka, General Manager of Retail at Shell Canada. “Our Drive Carbon Neutral program is designed to make it simple for Shell customers to address their carbon footprint today.”
Customers can opt into the program at no extra cost when they pay for their Shell fuel purchases through Shell EasyPayTM on the Shell app until Dec. 31, 2020. Shell will offset customers’ emissions by purchasing independently-verified carbon credits generated from Canadian and international projects that protect and regenerate forests.
Beyond Dec. 31, 2020, Shell will continue to offer customers the ability to opt into the Drive Carbon Neutral program by contributing two cents per litre.
Offsetting customers’ carbon emissions is just one of the ways Shell is working to become a net-zero emissions energy business by 2050 or sooner, in step with society. On the road, Shell is also making a wider range of lower-carbon transport solutions available to customers, including fuels like biofuels and hydrogen, and is growing the number of charge points for electric cars through Shell subsidiary Greenlots.
The launch of the Drive Carbon Neutral program in Canada follows similar programs Shell offers drivers around the world in countries such as the U.K., Germany, and the Netherlands.
