From public health and housing to education and recreation, Western Communities Foundation is committed to giving back.
Western Financial Group has been providing Canadians with trusted insurance solutions for over a century, but the company’s commitment to serving Canadians goes far beyond insurance. Western Communities Foundation, its charitable arm, ensures that Western consistently gives back to the communities it serves. Through grassroots giving, infrastructure grants, bursaries, and initiatives like the annual Holiday Toy Drive, the foundation supports local programs that strengthen health, education, and community well-being Canada-wide.
We chatted with Michelle Mak, Director of Western Communities Foundation, to learn more.
Why is charitable giving such a core part of Western’s strategy and culture?
Giving has been part of Western’s DNA for many years. It’s woven into every fabric of how we operate. Western doesn’t exist without our customers and our community, and giving back is how we care for them.
How do Western employees and branches help shape your community impact on the ground?
Most of our work is employee-driven, grassroots, and hyper-local. Our branches choose the causes that matter most to their communities, and they fundraise and support those charities throughout the year.
What sets Western apart, and what initiatives are you focused on this year?
We have an entire team focused completely on giving back. This year’s Holiday Toy Drive has over 80 collection points supporting over 50 local charities. We’re also focused on providing emergency relief when it matters and infrastructure grants to strengthen communities.
Join Western in Giving Back
To learn more and contribute to the Holiday Toy Drive, visit westernfinancialgroup.ca/toydrive.
